Communication in Change Management

By Susan M. Heathfield

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You cannot over-communicate when you are asking your organization to change. Every successful executive, who has led a change management effort, in my experience, makes this statement.

I have never worked with a client organization in which employees were completely happy with communication. Communication is one of the toughest issues in organizations. Effective communication requires four components interworking perfectly for “shared meaning,” my favorite definition of communication.

• The individual sending the message must present the message clearly and in detail, and radiate integrity and authenticity.



• The person receiving the message must decide to listen, ask questions for clarity, and trust the sender of the message.



• The delivery method chosen must suit the circumstances and the needs of both the sender and the receiver.



• The content of the message has to resonate and connect, on some level, with the already-held beliefs of the receiver.

With all of this going on in a communication, I think it’s a wonder that organizations ever do it well.

Change management practitioners have provided a broad range of suggestions about how to communicate well during any organizational changes.

Succession Planning

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Succession planning enables your organization to identify talented employees and provide education to develop them for future higher level and broader responsibilities. Succession planning helps you "build bench strength." Succession planning helps you decide where people belong on the bus. Find out more.

Succession Planning

Succession planning is a process whereby an organization ensures that employees are recruited and developed to fill each key role within the company. Succession planning ensures you can fill key roles from within your organization.

Succession Planning Best Practices

Pepperdine University's Graziadio Business Report offers best practices in succession planning based on a research study. Keep your succession process simple and rely on coaching and development are two best practices. Good company examples of succession planning practices are provided.